From Solution to System: How A New Template Became a Reusable UX Kit

E-commerceB2B SoftwareB2CInternal ToolsUX Research+6
Learn how a one-off solution evolved into a reusable UX kit that improved search experiences across multiple brands.

How I Created an Innovative Testing Framework to Expedite A Major Alcohol E-commerce Launch

E-commerceB2CResponsive WebInteractive PrototypingEnd-to-End Design+3
Learn how I developed an innovative testing framework that accelerated our product launch while ensuring quality.

How I Leveraged User Testing to Improve a Purchase Flow for Customers

B2B SoftwareE-CommerceUser TestingUser Journey MappingA/B Testing+1
I was tasked with improving the Central purchase flow for customers to seamlessly navigate from the marketing site into the product.

How I Worked with a Product Team to Design a Customer Help Portal

AdTechMarketingB2B SoftwareContent StrategyUser Journey Mapping+2
How I collaborated with a product team to design an intuitive help portal that improved customer support and reduced support tickets.